The new Intel’s commercial shows that the whole company will now focus more on developing any other device that doesn’t have much in common with the PC industry, and that’s because this market is somehow in decline, so the target must be changed on something that’s wanted.
Among these devices there are an adrenaline-sensing dress, a robot, a RealSense camera, tablets or smartphone. The campaign is called “Experience Amazing” and its aim is to launch the message that Intel is no longer a company dedicated only to developing computer chips. For sure that Intel will continue to create and to improve PCs, but this change is more an adaptation to the actual mobile and gadget market and users requests. Check out the ad below.